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My First and Only Choice for Removing Harmful Indoor Airborne Pollutants, Bacteria, and Molds...

Studies of human exposure to air pollution indicate that indoor levels of many pollutants such as household allergens, may be 2-5 times higher (and often many times higher) than outdoor levels. These levels are a concern because the average person spends as much as 90 percent of their time indoors.

Federal scientists have ranked indoor air pollution as one of the most important environmental problems in the United States. According to the Environmental Protection Agency (EPA), indoor air is up to 5 times more polluted than outdoor air on average.

Plus, if you're like the typical person, you spend an astonishing 90% of your life indoors. 

Here are more frightening facts to consider about indoor air pollution:

• Many homes have airborne pollutant levels 25 to 100 times higher than air outside the home.
• Americans spend 90% of their time indoors.
• 1,500 hazardous substances may be found in the typical North American home.
• Biological pollutants such as bacteria and molds like Aspergillus (a primary food source for dust mites) promote poor indoor air quality.

Those particularly vulnerable to indoor pollutants include infants, the elderly, those with heart and lung diseases, and people with asthma. Additionally, anyone with extreme sensitivity to chemicals might want to seriously consider using an air purifier. 

Making matters worse -- these are often the people who frequently spend the most time indoors.

How Dirty IS the Air You Breathe?

The American Lung Association's 2004 report on air quality used air quality measurements made by state and local agencies from 2000-2004 to measure and rank air quality throughout the United States. The rankings were based on daily and year-round particle pollution levels, plus daily ozone levels.

While they found that particle pollution is clearly becoming a widespread problem now affecting a quarter of all Americans, ozone levels continue to pose a problem to nearly half the nation (136 million Americans).

Below is a list of cities most affected by poor air quality:

• Northeast -- New York City, Philadelphia, Harrisburg, Pittsburgh, Washington, DC, Newark, Bridgeport and Baltimore
• Southeast -- Atlanta, Birmingham, Knoxville, Louisville, Charleston, Raleigh-Durham and Winston-Salem
• Midwest -- Chicago, Cleveland, Cincinnati, St. Louis and Detroit
• Southwest: -- Dallas-Ft. Worth, Houston and Phoenix
• West -- Los Angeles, San Diego, San Francisco, Sacramento, Fresno, Eugene, Seattle, Provo and Salt Lake City

If you live in one of the cities mentioned above, you should definitely consider taking extra precautions to avoid dangerous air pollution.

And while moving to an area with cleaner air may not be a viable option, you can help control the amount of pollution you are breathing indoors. With the Way Healthier Home™ Air Purifier, you can rest assured that the indoor air your family breathes is cleaner! .

Why Molds in Your Home Can Cause Serious Health Concerns...

Mold has been getting a lot of press the last few years.

Molds reproduce by releasing tiny spores into the air. Because these spores are so small, they can reach deep into your respiratory tract. Three of the most common molds found in indoors are Aspergillus, Stachybotrys, and Penicillium. 

Unfortunately, most homes have suffered some type of water damage, whether from a plumbing problem or a leaking roof. Even high humidity can give molds a happy reproductive environment. So once your home dries out, there may still be hidden sources of mold and mold spores trapped under the carpet or pad, in wallboard, wood, or numerous other areas.

Additionally, your pillows and bedding, air conditioner units, upholstery, shower stalls and other areas are ripe areas for mold fungus infestation. And unfortunately, cleaning is not very effective as a primary measure, since mold spores are very resistant organisms.

That's why I recommend you take mold seriously and use a high-quality home air purification unit such as the Way Healthier Home™ Air Purifier. This particular unit has been proven effective at reducing molds by 75-90%.

The Pros and Cons of Air Purifying Methods: Two Air Purifiers You Want to Avoid at All Costs!

If you are researching air purifiers, you may wind up a bit confused. Air purifiers come in all shapes and sizes and employ what seems to be straightforward technology on the surface. But simply put, some achieve cleaner air more efficiently than others, "Buyer Beware".

Below is a listing of two basic home air purifiers on the market today and why you should avoid them like the plague...

Air Purifier #1 to Avoid: Ozone Purifier

Warning: NEVER use Ozone Generators that use ozone as their primary source of purification!

Ozone is an unstable oxygen molecule (O3) that oxidizes anything it bumps into. So if it "bumps" into iron, it makes iron oxide or rust. Ozone air purifiers work by propelling the ozone by a fan, and whatever the ozone bumps into, it oxidizes. Although this works for removing odors, killing mold and mildew, it can even kill small animals with enough exposure!

If a home is flooded or has a sewage backup, professionals will use this technology to help clean up the mess. Since people and pets are removed while the ozone is applied (and are only brought back after the ozone is removed), this is an appropriate use of the technology.

Still, there are several firms that sell ozone air purifiers for home use. This can be dangerous. Why? Because overexposure to ozone can bring on asthma symptoms, and a high enough level of ozone can actually scar your lungs! Beware of the following misleading sales pitches often used by retailers trying to sell ozone purifiers for residential use:

• You need to turn up the ozone air purifier until you smell a fresh laundry scent -- since your olfactory system becomes accustom to smells over time, this means that your purifier has to continually be set to deliver higher concentrations of ozone. This may lead to serious health consequences!
• Ozone purifiers are approved by the federal government for use in occupied spaces -- NO agency of the federal government has ever approved these devices for such use. In fact, several federal government agencies have worked in consultation with the EPA to produce a review that clearly documents that ozone is not appropriate for use in residential or home air purifiers.

Note: The U.S. Environmental Protection Agency (EPA) has established 80 ppb (parts per billion) of ozone exposure over eight hours as the National Ambient Air Quality Standard. The Underwriters Laboratories (the trusted source across the globe for product compliance) standard for emitting ozone is 50 ppb. Currently, air purifiers that are not regulated by the FDA are not legally obligated to comply with this standard, but it is a very strong recommendation. When tested, the Way Healthier Home™ Air Purifier produced a maximum of 10 ppb -- a very safe and effective level of ozone far below the UL standard of 50 ppb!

Air Purifier #2 to Avoid: Electrostatic Ion Air Purifier

Electrostatic ion air purifiers are turning up everywhere these days, but don't be fooled by their popularity -- this is another purifier you DON'T want to use.

Electrostatic ion purifier ads run on scores of channels, versions are sold in countless publications, and the products are sold in lots of stores, so they must be good, right? Wrong. The relentless intensity of advertising behind electrostatic ion purifiers just gives the products the appearance of popularity.

Electrostatic ion air purifiers "work" by using a charged plate electrostatic system, but with no fan. They rely solely on the electrostatic plates to move the air though the air purifier. To some extent, they do move air -- as you can see with the wiggling ribbons on TV commercials.

What the makers of electrostatic ion purifiers fail to mention is that they move very little air. The typical air purifier moves 200 to 400 cubic feet of air a minute. If you put the little ribbons from the electrostatic ion air purifier commercial on the typical purifier -- they would be blown off. To put this in perspective, 400 cubic feet is contained in a room with 8-foot ceilings that is about 9' by 6'. The "real" air purifiers move all of this air in ONE minute. Here are some points to remember about electrostatic ion purifiers:

• One independent product testing publication reported that the ionic air purifiers removed very little dust in a test lasting over 100 minutes. Generally, it didn't come close to the performance of other air purifiers tested.
• Electrostatic ion purifiers are found to absorb only about 30% of the particles in the air.
• The air purifier that used electrostatic ion technology was also found to have left about 5% of the contaminated air in the room to circulate without ever being absorbed by the purifier.
• Consumer Reports gave electrostatic ion purifiers a "poor" rating.

If you have serious needs for cleaner air, it's obvious that you are better off going with a less well-advertised, but more substantially performing air cleaner.

Three Air Purifiers That Work -- Sort of...
But Then Can't Finish the Job...

Air Purifier #3 to Watch Out For: HEPA

High Efficiency Particulate Air filter, or HEPA, technology is one of the most popular technologies used in air purifier. An air purifier that is equipped with a HEPA filter is able to absorb 99.7% of all particles that are 0.03 microns and larger in size. Most harmful particles found in the air are measured to be about 0.03 microns or larger. To qualify as a "true" HEPA, the filter must allow no more than 3 particles out of 10,000 to penetrate the filtration media.

To understand how the HEPA process works, imagine a filter that only allows very tiny particles to pass through. If you placed a single sheet of this HEPA paper in front of a fan, very little air would be able to pass because of the small size of the holes. In addition, air purifiers made like this would need to have the filter changed often because the holes would plug rapidly.

To get adequate airflow and filter life, you would have to fold the paper back and forth so that it can present a very large surface area to the airflow. This is how "real" HEPA filters are made -- with as much as 40 square feet of the filter material folded into the HEPA section.

A HEPA air purifier is simply a fan that forces airflow though a filter. The more times the airflow goes though the filter, the cleaner the room. So, if you put the product at one end of a long narrow room, how often is the air from the other end going to get though the HEPA filter? Not often. If you need to purify air in a large space, the HEPA is probably not your best choice.

Air Purifier #4 to Watch Out For: Electronic Air Purifier

Electronic air purifiers use an electronic charge to attract particles to collection plates and eliminate them from the air. Proven to be 95% efficient, electronic purifiers can absorb most particles from the air. Similar to magnets, they use static electricity to charge particles in the air. The static developed by the machine is used to attach a charge to all particles in the air that are taken in by the air purifier.

When the particles possess a charge, this charge is attracted to the opposite type of charge. This opposite charge is placed onto collection plates or other types of medium inside the air purifier. This medium attracts the charged particles, and they stick to the charged medium instead of staying in the air. There are two types of electronic air purifiers:

1. The one-stage system electronic air purifier charges the particles and sticks them to the collection plates. There is only one step that the air goes through -- filtering once it enters the air purifier.
2. In the two-stage system, however, the air enters the air purifier and the particles in the air are charged using high-voltage wires. The charged particles are then pulled onto metal plates that are charged oppositely. Both types of electronic air purifiers are just as effective at removing particles from the air.

Here's why electronic air purifiers are more efficient than other types:

• When particles are charged (as opposed to just being absorbed), they stick more easily to the medium.
• More particles are removed (and there is a better chance of them being absorbed by the filter) when they possess the charge given by an electronic air purifier.
• Both types of electronic air-purifying systems require very low maintenance.
• There are no filters to change, and the air purifiers tend to stay relatively clean.
• If build-up develops, the collection plates can be wiped down with a damp cloth. All of the build-up will be removed by a simple wipe -- and the collection plates will be good as new and perfectly charged.
• If the collection plates are kept clean and free from particle build-up, they will remain efficient and effective in cleaning the air.

Unfortunately, here are the major downsides to electronic purifiers:

• Electronic purifiers only cover smaller areas such as bedrooms and small living quarters.
• The effectiveness of electronic purifiers is very limited as an increased airflow reduces the unit's ability to remove air borne particles.
• Electronic units are acceptable in removing dust and pet dander, but not recommended for removal of chemicals, smoke, molds and certain smaller pollen particles.

Air Purifier #5 to Watch Out For: Negative Ion Purifier

Negative ion purifiers try to re-create the same process that nature uses to keep the air fresh and clean.

To understand how these purifiers work, you need to first understand the role negative ions play in nature.

An ion is any atom that has a positive or a negative charge. A positively charged ion will seek a negatively charged one to unite with, and then turn into something totally new and available. In nature, ions are generated in abundance wherever energy is transferred into the air -- such as ultra-violet light from the sun, or by lightning and thunderstorms.

Negative ion purifiers remove airborne contaminates from the air you breathe. They generate the same negative ions that nature uses to significantly reduce the amount of dust and other particles in the air.

This type of purifier is actually an ionizer, creating negative ions that attract positively charged particulates. The combined mass, once agglomerated, becomes subject to gravity and settles out of the air. This simple "agglomeration" is a well-known air phenomenon and appears in almost all ion literature.

This results in a magnetic attraction among the floating pollutants in the air, causing them to clump together. As a result, they become too heavy to remain floating and fall to the ground -- and out of the air you breathe.

However, there's a significant downside: these particles fall out of the air and are then stuck to the wall or items in the room that the air purifier is cleaning. The particles that the negative ions attract and charge are not cleanly taken out of the air or absorbed into the air purifier. Instead, they have simply been moved to the walls and surrounding solid items in the room. These particles could easily become loose and circulate the air again.

Although negative ion technology may seem to be 'cutting edge', this type of air purifier is still not proven as effective as HEPA technology or electronic technology when it comes to eliminating and catching more particles in the air.

Why Not Use Nature's Own Methods to Help Purify Your Indoor Air -- But With Improvements?

Similar to negative ion purifiers, your Way Healthier Home™ Air Purifier also produces negative ions to reduce particles in the air. However, that is where the similarities end.

Way Healthier Home™ Air Purifier also uses unique technology that generally surpasses other air purifying methods.

Here's one way:

Photocatalysis is a process that oxidizes bacteria and mold in a room or office -- exactly the same way this occurs in nature. The UV light rays of the sun and ozone that is produced by thunderstorms perform natural air purification. This is why air smells so fresh after a thunderstorm. Ion generation occurs in nature from lightning and ultraviolet radiation.

The Way Healthier Home™ Air Purifier uses these natural methods by creating ultraviolet light rays using passive negative ions as part of your air purification process.

The other part of the process is a catalyst made from titanium dioxide and other proprietary metals. This system is not an air filter, but an air purifier duplicating Nature's own methods of air cleaning and revitalization.

Way Healthier Home™ Air Purifiers use this patent-pending process to create hydroxyl radicals (OH), which are more effective and safe as an oxidant. Despite being so small that 10 billion billion of them would fit in a raindrop, OH is a very important cleansing agent in the earth's atmosphere.

Trillions of these molecules continually purge the atmosphere of a wide variety of pollutants. OH radicals last only about one second before reacting with some other chemical species. This highly reactive nature is what makes OH such an important cleansing agent.

This unique purifer produces a consistent UV wavelength that results in efficient production of hydroxyl radicals. Using hydroxyl radicals is one of the most powerful methods of removing most forms of interior contamination, including:

• Helping reduce mold, mildew and bacteria
• Helping promote formaldehyde reduction

Molds (sometimes referred to as black molds, even though mold can come in a variety of colors), can cause a wide array of problems depending on the type and quantity that is present.

Formaldehyde (also called Quaternion) is a cheap preservative found in virtually everything from rugs and new clothes to soap and even baby shampoo... If you find it listed on labels around your house, your house is filled with this carcinogenic substance. Way Healthier Home™ Air Purifiers can help you reduce formaldehyde levels!

Your Way Healthier WISEPOINTE Advantage

Because most allergens such as pollen, dust, dust mites and smoke are particulate, Wisepointe units in Way Healthier Purifiers remove allergens while remaining equally effective against mold and bacteria.

Way Healthier's Wisepointe system contains a sensor that monitors the balance in the electrical charge of the area being cleaned.

When the cleaned area becomes balanced (the number of negative and positive ions are equal), the sensor automatically deactivates active ionization until more negative ions are needed. This prevents dust, smoke, and other particulate from adhering to (and discoloring) walls and other surface areas.

Way Healthier also utilizes a UV lamp, which resonates at a frequency causing a catalytic response with copper and zinc found on the target surface. This produces an aggressive oxidizing action.

The Way Healthier system consists of a base unit and a lamp module. Coverage area is efficient for most large rooms up to 750 square feet. There are no moving parts or filters to clean, and the system is as quiet as a light bulb!

Simply wipe the UV lamp once in a while and replace the UV lamp every 14-18 months (depending on usage). And replacing your lamp modules is a snap. You can order replacements directly from us here at Mercola.com.

Why Way Healthier Home™ Ranks High Among Your Air Purifier Choices

The technologies of photocatalysis, the production of hydroxyl radicals, the Wisepointe System, and the use of UV lamps are four critical features unique to Way Healthier. However, those are not the only reasons the Way Healthier Home™ Air Purifier is of the highest quality.

The Way Healthier Home™ Air Purifier produces fresh clean air throughout your home or office uniformly -- without the use of fans, filter, or plates.

Unlike most air purifiers, the Way Healthier Air Purifier doesn't wait for pollutants to contact a filter or plate. Instead, the Way Healthier filter uses sophisticated air purifying technology that migrates through a large area and helps to neutralize microbes and molds at their source.

Unlike most air filters, you won't find a fan in your Way Healthier Home™ Air Purifier.

The challenge with most air filters or purifiers is that air must be drawn to the unit, either through natural airflow, or through the use of a fan. This method results in uneven treatment and can leave pockets of polluted air. For maximum effect, the Way Healthier Home™ Air Purifier is intended for around-the-clock use and can effectively clean a large room of up to 750 square feet!

Even worse is the noise the fans make. Most fans you find on air purifier units are so noisy that they can actually substitute for a white noise filter and can serve to mask noise. While this is an obvious benefit if you are trying to fall asleep, the noise they make can really be distracting and irritating during the day. Because Way Healthier Air Purifiers do not use fans -- they make NO noise. Plus, the fans on other units are subject to failure, and require higher levels of electricity.

And you'll love how Way Healthier's unique design accents any décor. Only 4 inches tall and 12 inches wide with a depth 8.5 inches, this lightweight air purifier weighs just 3 pounds. It can be set up horizontally or vertically to fit just about anywhere!

Top Ten Reasons Why You'll Love Way Healthier Home™ Air Purifiers

When you use Way Healthier technology, you'll notice a cleaner, fresher smell. Way Healthier Air Purifiers are unlike any other air purifiers you'll find today.

Here's why:

1. Really Cleans the Air in Your Home. The Way Healthier air filter uses a technology that combines the science of ultraviolet lightwaves, purifying hydroxyl radicals, negative ions, and photo-ionization.
2. Eliminates Allergens. Way Healthier Air Purifiers remove airborne contaminants from the air you breathe. Scientific studies have shown that atmospheres charged with negative ions attach themselves to airborne particles and cause them to drop from the air. Way Healthier units use exclusive Wisepointe technology to accelerate the production of negative ions via ultraviolet wavelengths.
3. Destroys Many Unwanted Pollutants. Reduces bacteria, mildew, and other pollutants like mold spores. Way Healthier incorporates Ultraviolet (UV) lamps to help kill microorganisms up to .001 microns that come in contact with its powerful UV-C rays.
4. Sanitizes Surfaces and the Air You Breathe. Ultraviolet light has been used for years to sanitize and is recognized to help destroy bacteria and other biological pollutants. Way Healthier brings this technology to home air purification.
5. Uses One of Nature's Most Powerful Purifying Methods. Way Healthier Home™ Air Purifiers technology creates hydroxyl radicals (OH) -- an important cleansing agent in the earth's atmosphere. Way Healthier's consistent UV wavelength results in efficient production of hydroxyl radicals, which provide one of the most powerful methods of helping to remove interior contamination -- by duplicating Nature's own process for air cleaning and revitalization.
6. Energy Efficient for Round-the-Clock Use. You can run Way Healthier Home™ Air Purifiers 24 hours a day because it uses state-of-the-art electronics. This advanced engineered electronics package is a solid-state unit with constant wattage circuitry for greater electrical efficiency and for the support of consistent output and long life. In many instances, you will probably need to run the purifier only part-time to help reduce environmental pollutants in your home or office.
7. Saves You Money. The Way Healthier Home™ Air Purifier saves you money because it doesn't use costly filters that must be replaced frequently. Based on HEPA filter manufacturer's recommended service requirements, you could easily spend $2,500 in replacement costs over five years.
8. Truly Silent Operation. Other companies claim that their units are quiet, but I haven't found other air purifiers on the market today that circulate air in total silence like Way Healthier.
9. No Filters to Replace. You'll never need to buy or change a filter again. Since there is no filter, the particles captured by the unit from your breathing zone simply drop to the floor, and must be removed by normal home cleaning. Note: the lamp module does require replacement after 12-18 months, depending on usage. With usage for one year, you pay less than 50 cents per day (substantially less than what you'd pay for HEPA filter replacements) to reap the many benefits of clean and healthful air!
10. Purifies Even a Large Room Easily. The Way Healthier Home™ Air Purifier can effectively clean the air in a room as large as 750 square feet!